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EXPERIENCE
New York Life Insurance Company
CVP, Digital & Experience Design
September 2018 - present
Design leadership for experience design across applicants, clients, and claimants; as well as operational tools for customer service representatives.
Senior Director of Product Design
April 2015 - March 2018
Head of the in-house 14-person design team, implementing design operations and cross-functional collaboration to modernize user experience through data-driven optimization, user-centered design, and accessibility.
Product Design Lead, Contract
October 2014 - March 2015
Led the responsive redesign through the launch of the magazine brand site; a hands-on highly collaborative role with editors, producers, marketing, and developers.
Creative Director, Digital Product Design
October 2005 - September 2014
Spearheaded MSN.com's Diet & Fitness portal development throughout a three-year partnership. Pioneered the company's first e-commerce platform launch, overseeing everything from agency selection and workflows to studio photography and budget management. I managed teams and resources across those and other initiatives including the experience design for their health and wellness sites, notably Men's Health and Women's Health. Additionally, I led branded content design for key accounts like Adidas and Kraft.
iVillage (acquired by NBC Universal)
Creative Director, User Experience Design
October 2005 - September 2014
As the founding product design leader, built a 10-person team and drove cross-functional collaboration during rapid growth. Integrated Hearst Digital sites while establishing company-wide standards for workflows, templates, and advertising.